Erberto Carboni, Italian Art Deco Publicity Poster, 1926, Print

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About This Piece

Vintage Design

Erberto Carboni was a renowned Italian designer, recognized for his bold use of color and minimalistic yet impactful compositions. His work was instrumental in shaping modern advertising in Italy, contributing significantly to the fields of graphic design and corporate identity. Born in 1899, Carboni became famous for his sleek, futuristic designs, which perfectly encapsulated the optimism and modernity of the post-war period. In this 1926 poster, his use of strong colors—rich oranges, greens, and purples—combined with simplified geometric forms, captures attention instantly while emphasizing the freshness and quality of the product.

Boschi Luigi & F.lli, based in Felino, near Parma, Italy* was a leading company in the tomato canning industry, established in the early 1900s. The company focused on creating high-quality canned tomatoes and tomato products, which were staples of Italian cuisine. Their products were exported internationally, making them a trusted brand in the food preservation market. This particular poster exemplifies how brands like Boschi Luigi relied on artistic innovation to distinguish themselves in a competitive market, linking traditional Italian produce with modern design sensibilities.

For collectors of vintage advertising or early 20th-century Italian design, this original poster offers not only a visually stunning example of Erberto Carboni’s work but also a unique insight into the intersection of art and commerce during this era. The piece serves as a bridge between tradition and innovation, making it an invaluable addition to any collection of graphic art or Italian cultural history.

This poster is an extraordinary artifact, reflecting the best of Italian design heritage and a golden age of advertising. Its rarity, age, and association with Carboni’s illustrious career make it a highly desirable collector’s item.

The poster has a linen backing.

Measurements frame included : H.99 x W.70 x D.2,5 cm - H.38.976 x W.27.559 x D.0.984 inches

Colors may slightly vary due to photographic lighting sources or your monitor settings.

Wear consistent with age and use.

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Creator	Carboni Erberto
Design Period	1920 to 1949
Year	1926
Production Period	Unknown
Country of Manufacture	Italy
Identifying Marks	This piece has an attribution mark
Style	Italian
Detailed Condition	Good — This vintage/antique item may have some wear such as scratches and other signs of ageing.
Restoration and Damage Details	Light wear consistent with age and use, Patina consistent with age and use
Product Code	IEI-2008645
Materials	Ink, Paper
Color	Black, chartreuse, forest green, gold, red, teal
Width	70 cm 70 cm
Depth	3 cm 2.5 cm
Height	99 cm 99 cm

Shipping & Delivery

Ships from	Netherlands
Returns	Returns accepted within fourteen days of delivery, except for Made-to-order items

Delivery Details

Delivery will be completed by a parcel service such as UPS, DHL, or FedEx.
You will receive a tracking number to monitor the status of your shipment.
Delivery will take place between 9am and 5pm, Monday to Friday.
A wooden crate may be used for intercontinental shipments for maximum protection.
Item will be left in its packaging after delivery.
A signature will be required upon delivery.

*Important Note

Please examine the packaging upon delivery. In the event that there are visible signs of damaged packaging, please indicate the problem on the Delivery Note, take pictures, and—if the item inside shows damages—contact us within 48 hours of delivery. A signed delivery receipt without notations regarding damaged packaging represents your acceptance of the completed order in perfect condition.

Sustainability

Carbon Neutral	For every purchase made, Pamono offsets 100% of estimated carbon emissions from global shipping.
Vintage	Choosing vintage and antique furniture reduces your carbon footprint by cutting down on waste and reduces demand for new materials and extends the life of the products we use.